yoni UIUX & Brand Identity / 2026
A menstrual cycle app that reframes hormonal changes through personalized insights, transforming cycle tracking into a tool for understanding. By making hormonal patterns more visible and actionable, the app empowers users to make informed decisions and navigate their health with greater agency.
I decided to further develop the project by creating a line of products that could be sold at a pop-up event to promote the company and the Yoni app. This included custom tea blends curated for each phase of the menstrual cycle, featuring the different personas from the app, as well as packaging for tampons and menstrual cups. To bring the pop-up concept to life, I also created generated visuals of the space, including a café serving foods tailored to the nutritional and hormonal needs of each phase of the cycle and a yoga cabin designed to encourage healthy, pain-relieving movement.